- Our Corporate Partners
Learn about Tourism NSW's Media Partners - Our History
Past, present and future of tourism in NSW - Our Images
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- NSW receives over 34% of total visitors to Australia
- Tourism employs 6% of the NSW workforce
- NSW hosted 2.8 million international visitors in 2005
Welcome to Tourism New South Wales
 | New Sydney campaign, Designed to InspireSydney's calendar of world-class events is the centrepiece of a new campaign designed to inspire potential visitors from regional NSW and interstate. The Minister for Tourism, Matt Brown, launched the $1.2 million campaign in front of more than 200 guests at a breakfast function at the Museum of Contemporary Art. |
 | Sydney voted number one citySydney has yet again been voted "the number one city brand in the world" in the annual Anholt City Brands Index, ahead of London, Paris, Rome and New York. |
 | Qantas Australian Tourism Award winners announcedCongratulations to the NSW winners of the Qantas Australian Tourism Awards (QATA) held in Canberra on 29th February: BridgeClimb Sydney, Montague Island Tours, Muru Mittigar Aboriginal Cultural & Education Centre, Tri State Safaris and Bimbadgen Estate. The awards recognise and promote excellence in tourism and are drawn from the State and Territory Tourism Awards winners across 25 categories. |
 | Working Together 2007/08Who we are, what we do, how we do it, new ways of doing business and how our tourism industry partnerships work. A comprehensive guide to working with Tourism NSW and marketing through Brand Sydney and Brand New South Wales to promote NSW destinations to the rest of Australia and the world. |
 | Tourism NSW sponsors new AIMIA AwardTourism NSW is sponsoring a ‘Best Tourism or Travel’ category in the 14th Annual Australian Interactive Media Industry Association (AIMIA) Awards for the first time. The award will be presented on Friday 7th March. |
 | New research paper - NSW Air Services SupplyAustralia’s domestic airline industry has been performing well recently with a record 41.8 million passengers in 2005-06; up 5.8% on the previous year. |
 | Tourism in the State PlanThe NSW State Plan includes a specific, measurable target of an additional 10 million visitor nights by 2016. |
To understand our role in the industry, it is important to understand who our visitors are and where they come from.
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Tourism NSW campaigns create a consolidated identity for experiences and attractions in Sydney and NSW.
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