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Learn about Tourism NSW's Media Partners - Our History
Past, present and future of tourism in NSW - Our Images
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- NSW receives over 35% of total visitors to Australia
- Tourism employs 4.8% of the NSW workforce
- NSW hosted more than 2.8 million international visitors in 2008
Welcome to Tourism New South Wales
 | NSW Tourism Awards winners announcedOver 750 people attended the 2009 NSW Tourism Awards at the Sydney Convention & Exhibition Centre to celebrate this year's award winners and finalists. Tourism NSW is a proud supporter of the Awards which are presented by TIC NSW. |
 | When wonderful Sydney comes out to playTourism NSW is running a major marketing campaign that runs across the summer period 2009/10 to promote travel to Sydney. Vivacity Sydney 2010 is one of three annual signature events developed by Events NSW. |
 | Tourism NSW's latest activitiesTourism NSW Executive Director and General Manager, Lyndel Gray, spoke at the Local Government Association of NSW Annual Conference in Tamworth in late October 2009. The presentation included the current tourism environment, an update on the NSW Tourism Strategy and our latest marketing campaigns. |
 | New South Wales and Queensland join forcesThe New South Wales and Queensland Governments have come together to create a new, three year, $8.8 million marketing partnership to attract more international holiday visitors to the East Coast of Australia. |
 | Partner with Tourism NSW in our next Sydney campaignThe Vivacity Sydney Marketing Campaign Prospectus is now available from Tourism NSW. The prospectus invites the Sydney industry to participate in the second annual Vivacity Sydney marketing campaign launching in November. |
 | Surf Tourism Action PlanTourism NSW has launched a Surf Tourism Action Plan to promote and develop NSW as Australia's premier surfing and surf tourism destination. |
 | New Greater Sydney Tourism Partnership Funding ProgramTourism NSW has launched a $2.7 million Greater Sydney Tourism Partnership Funding Program which aims to promote tourism destinations and events within the Greater Sydney metropolitan area. The program offers all 37 councils, together with industry and event organisers, funding support for cooperative destination marketing campaigns and for event promotion. |
 | International Incentive FundingTourism NSW has launched an International Incentive Fund to provide financial incentives for tourism operators and representatives from destinations to attend overseas missions, workshops and tradeshows run by Tourism NSW and Tourism Australia. |
 | NSW Taskforce on Tourism and National Parks - Final ReportThe State Government's Tourism and National Parks Taskforce has released its report on opportunities for an enhanced level of sustainable nature tourism on NSW public lands, particularly national parks, marine parks and reserves. |
To understand our role in the industry, it is important to understand who our visitors are and where they come from.
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Tourism NSW campaigns create a consolidated identity for experiences and attractions in Sydney and NSW.
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