Media Releases
January - June 2009 News
Media news stories from January - June 2009 are listed below and relevant information is available for your reference.For further details, images, interviews or other media requests visit Tourism NSW Media Contacts for your most appropriate contact.
| Date | Title | Description | Download |
|---|---|---|---|
| June Media Releases | |||
| 30/06/09 | Lord Howe Island campaign nets record results | A NSW Government campaign promoting the idyllic holiday setting of Lord Howe Island has netted record results for the World Heritage listed destination. | 20kb |
| 28/06/09 | A CountryLink holiday has never been so affordable | Minister for Tourism Jodi McKay and Minister for Transport David Campbell today announced a new $450,000 campaign from Tourism NSW and CountryLink to promote special rail fares for kids and pensioners. | 25kb |
| 24/06/09 | 2010 Regional Flagship Events Program open | Minister for Tourism Jodi McKay today announced the NSW Government’s 2010 Regional Flagship Events Program to help promote tourism events that have the potential to draw visitors to regional NSW. | 21kb |
| 19/06/09 | Social media showcase for Sydney events | Some of Sydney’s best known summer events are capturing the imagination of a global audience thanks to an innovative online campaign driven by Tourism NSW. | 20kb |
| 19/06/09 | NSW tourism operators snap up support to attend international tradeshows | A Tourism NSW initiative to provide support for export-ready tourism operators to participate in overseas trade missions has been hailed a success, with more than 45 companies signing up for assistance. | 21kb |
| 18/06/09 | Snowy region on show in new campaign | Sydney’s first ever Winter Festival begins tonight and will feature the first outdoor ice rink in the city for 50 years. | 21kb |
| 17/06/09 | Sydney judged to have the best climate and the friendliest people in the world | Sydney’s position as one of the world’s leading cities has been confirmed today with the release of results from the latest Anholt-Gfk Roper City Brands Index. | 21kb |
| 17/06/09 | Supporting NSW jobs and growth in tourism | Sydney and NSW’s position as Australia’s leading tourist destination will be strengthened by the NSW Government’s $51.9 million investment in the tourism sector, supporting local jobs and businesses. | 66kb |
| 16/06/09 | International Spotlight for Regional Tourism | Some of the NSW’s most unique and diverse regional tourism experiences are being showcased to a global audience at Australia's premier tourism trade event, the Australian Tourism Exchange (ATE), in Melbourne this week (13-19 June). | 16kb |
| 15/06/09 | NSW Government and Jetstar Airways announce strategic partnership | Minister for Tourism Jodi McKay and low fares leader Jetstar today announced a three year multi-million dollar strategic marketing partnership aimed at driving increased domestic and international travel to NSW. | 22kb |
| 12/06/09 | Vivid Sydney to end with a bang! | Vivid Sydney, the city’s unique winter festival, finishes this weekend with the spectacular Fire Water at Campbell’s Cove and Brian Eno’s marathon Pure Scenius concert at Sydney Opera House. | 24kb |
| 09/06/09 | New campaign encourages tourists to escape to amazing Country NSW | Bathurst and Central NSW will feature in the pages of leading magazines Vogue Entertaining + Travel, Delicious, WISH and Sunday Magazine as part of a new Tourism NSW and News Limited promotion this July. | 22kb |
| 05/06/09 | Visit Sydney Director to strengthen Sydney’s international reputation | Minister for Tourism Jodi McKay today announced the appointment of Christopher Gough as Director of Visit Sydney, a new specialist unit within Tourism NSW set to strengthen Sydney’s appeal as one of the world’s premier tourist destinations. | 21kb |
| 05/06/09 | Cowboys and Cowgirls compete in Coonamble Rodeo and Campdraft | The NSW country town of Coonamble will burst into life this long weekend when it hosts the 54th annual Coonamble Rodeo and Campdraft, the biggest event of its type in the Southern Hemisphere. | 21kb |
| 02/06/09 | Funding boost for Greater Sydney tourism | Minister for Tourism Jodi McKay today announced more than $2.7 million will be invested in Greater Sydney’s tourism precincts over the next three years to promote local destinations and events. | 21kb |
| 01/06/09 | Minister launches 2009 NSW Tourism Awards | Minister for Tourism Jodi McKay today encouraged operators across the State to enter this year’s NSW Tourism Awards. | 22kb |
| May Media Releases | |||
| 15/05/09 | NSW Government Campaign to support regional business events | The NSW Government will launch a $200,000 campaign to entice businesses to choose facilities and accommodation in regional NSW for their next conference or business event. | 20kb |
| 15/05/09 | Love for the Long Lunch | Food and wine lovers are encouraged to make their way to the Hunter Valley and tour the Lovedale trail of seven wineries and their restaurant partners this weekend at the Lovedale Long Lunch. | 22kb |
| 14/05/09 | Minister awards top tourism and hospitality students | The future of tourism in NSW is looking positive with 23 outstanding hospitality and tourism students recognised for their potential at the Minister’s Student Achievement Awards last night. | 33kb |
| 14/05/09 | Winter tourism ramps up in Newcastle | Activity in Newcastle Harbour is set to ramp up over winter with the launch of the 2009 whale watching season this weekend. | 22kb |
| 11/05/09 | Crown Prince Frederik to visit Sydney for the 2009 World Masters Games | His Royal Highness The Crown Prince of Denmark will visit Sydney this October to compete at the world’s largest multi-sport event, the Sydney 2009 World Masters Games. | 76kb |
| 09/05/09 | Jetstar and Tourism NSW focus on North Coast | The NSW North Coast will feature in a new high profile campaign from Jetstar and Tourism NSW. | 68kb |
| 07/05/09 | Queenslanders urged to take a NSW Snowy break | Tourism NSW and Snowy Mountains ski resorts have teamed up to target tourists north of the border with an enticing snow holiday experience in the NSW Southern Alps, Australia’s ultimate snow destination. | 83kb |
| 07/05/09 | Tourism NSW on the road to the Hunter | Tourism NSW will meet with Hunter councils today to discuss opportunities to sustain and revitalise the region’s tourism industry. | 22kb |
| April Media Releases | |||
| 29/04/09 | Destination Lord Howe Island | Holiday makers are encouraged to take advantage of a new tourism campaign offering value packages for the World Heritage-listed island paradise of Lord Howe Island. | 21kb |
| 28/04/09 | ANZ Stadium to stage World Masters Games Opening Ceremony | Minister for Tourism Jodi McKay today announced that Sydney Olympic Park’s ANZ Stadium will stage the Opening Ceremony of the world’s largest multi-sport event, the 2009 Sydney World Masters Games on Sunday 11 October. | 44kb |
| 28/04/09 | Sydney still number one | Sydney remains the nation’s number one city according to the 2009 Mercer Worldwide Quality of Living Survey, Minister for Tourism Jodi McKay said today. | 31kb |
| 28/04/09 | New campaign to drive Trans-Tasman tourism | Sydney is set to benefit from a welcome boost in Trans-Tasman tourism with the launch today of Jetstar’s inaugural Auckland to Sydney service. | 21kb |
| 27/04/09 | Ironfest raises battle cry for regional tourism | Take a trip back to the medieval days of swords and smithies this weekend when Lithgow hosts its annual Ironfest metallic arts festival. | 20kb |
| 27/04/09 | Full steam ahead for Old Wallerawang Station | Minister for Tourism Jodi McKay will join Bathurst MP Gerard Martin in Wallerawang today to celebrate local community efforts to restore the Old Wallerawang Railway Station as a new arts centre and tourism attraction. | 21kb |
| 25/04/09 | World cruise ship honours for Sydney | Sydney has been confirmed as one of the world’s leading cruise ship destinations with its port facilities receiving a prestigious international cruise industry award. | 23kb |
| 24/04/09 | Boggabri drovers boost local tourism | Up to 4000 people will visit the town of Boggabri this weekend (24-26 April) for the annual Boggabri Drovers Campfire Weekend. | 20kb |
| 23/04/09 | NSW thinks outside the box to target international youth travel market | NSW will be promoted to young Kiwis as an irresistible destination for a short break or long holiday as a part of an innovative youth campaign from the NSW Government in conjunction with MTV New Zealand and airline, Pacific Blue. | 23kb |
| 21/04/09 | Trade Mission focus on jobs and tourism | Millions of Europeans will be targeted as potential tourists as part of a campaign announced by the NSW Premier during a trade mission to the Middle East. | 86kb |
| 20/04/09 | Central Coast gets the call for the Sydney 2009 World Masters Games | Minister for Tourism Jodi McKay will encourage local residents to compete in the world’s largest multi-sport event when the Sydney 2009 World Masters Games Roadshow rolls into the Central Coast tomorrow. | 33kb |
| 18/04/09 | Australia’s biggest caravan showcase sets up camp in Sydney | The latest innovations in caravan, camping and four-wheel driving roll into Sydney today as part of the ‘NSW Caravan Camping 4WD and Holiday Supershow’ held at Rosehill Racecourse. | 22kb |
| 18/04/09 | Easter boost for regional tourism | The Easter long weekend is historically a peak period for tourism and this year was no exception. | 23kb |
| 17/04/09 | Give your tastebuds a treat in Orange | Foodies can give their tastebuds a treat over the next ten days at Orange in Central NSW as the annual Food of Orange District (FOOD) Week gets underway. | 20kb |
| 17/04/09 | Air Austral’s new service says ‘Bonjour’ to Sydney | Sydney has strengthened its reputation as Australia’s international travel gateway with a new Paris to Sydney service being launched by French airline, Air Austral this week. | 29kb |
| 10/04/09 | Get your goat racing at Lightning Ridge this Easter | A racing festival featuring horses, goats and wheelie bins, along with rodeos, live music, street stalls and fireworks, will help make Lightning Ridge a fun Easter holiday destination this weekend. | 22kb |
| 06/04/09 | Spend your cash bonus on a NSW holiday | The Federal Government will begin rolling out cash bonuses today as part of the Nation Building and Jobs Plan and Minister for Tourism Jodi McKay said there has never been a better opportunity for NSW residents to spend their bonus on a domestic holiday. | 21kb |
| 02/04/09 | NSW workers encouraged to take a break to benefit the economy | NSW is joining the Federal Government in encouraging employees to consider reducing their accrued leave by taking a great-value domestic holiday. | 11kb |
| 01/04/09 | Tourism leaders meet in Dubbo | The NSW Tourism Board will meet with local operators in Dubbo to discuss the importance of regional tourism at its first regional board meeting for 2009 (April 2-3). | 10kb |
| March Media Releases | |||
| 28/03/09 | Escape from Sydney with a Short Break | Sydney-siders are encouraged to leave city-life behind and take a break close to home at a range of destinations in the new 'Short Breaks from Sydney' Campaign. | 11kb |
| 28/03/09 | Take a nostalgic trip to the 50s and 60s at Kurri Kurri | Take a trip back to when Grease was the word, Elvis was King and cruising in a beefed-up 1950s muscle car was all the rage at the 'Kurri Kurri Nostalgia Festival and Cruise' this weekend. | 11kb |
| 27/03/09 | Bring Your Grey Matter to Life in Sydney | Visitors and residents will be encouraged to embrace the creative side of Sydney this autumn and winter as part of a new $1.5 million Tourism NSW marketing campaign. | 15kb |
| 27/03/09 | Big Joke a boost for Bangalow | Bangalow is the place to be if you're looking for a good laugh this weekend, with the town hosting a stellar line-up of comedians for its annual Big Joke Comedy Festival. | 11kb |
| 25/03/09 | New South Wales boasts Australia's top town | Yamba was named Australia's best town by 'Australian Traveller' magazine and NSW had 29 towns listed in the 'Top 100'. | 13kb |
| 24/03/09 | 200 days to go until Sydney plays host | Over 6700 people have registered for the Sydney World Masters Games with still 200 days to go until the Games begin on October 10. | 35kb |
| 23/03/09 | Pets encouraged to holiday in NSW | Having a pet back home is no longer a reason to cut your holiday in NSW short, thanks to a new Tourism New South Wales campaign highlighting pet-friendly holiday destinations. | 14kb |
| 21/03/09 | Kites and Bikes give Brunswich Heads' local economy a boost | Brunswich Heads in the NSW Northern Rivers plays host to a fun family festival of bikes and kites this weekend. | 24kb |
| 18/03/09 | NSW domestic tourism bucks the national trend | New figures released yesterday show a continued decline in domestic tourism driven by the global financial crisis but that NSW bucked the national trend with holiday spending in the State up by 12 per cent to $6.2billion in 2008. | 20kb |
| 17/03/09 | Helping put NSW tourism in the international spotlight | NSW tourism operators will get international exposure thanks to a new State Government funding support initiative. | 21kb |
| 14/03/09 | Inland Tourism Vital to Growth of Regional Jobs and Investment | Regional tourism operators will be acknowledged for the vital role they play in creating jobs and investment for inland NSW at the launch of the 2009 CountryLink Inland Tourism Awards in Narrabri. | 21kb |
| 12/03/09 | Qatar Airways Sets Sights on Sydney | Minister for Tourism Jodi McKay welcomed Qatar Airways' plans to introduce new non-stop services from Doha to Sydney and Melbourne later this year. | 20kb |
| 13/03/09 | Opera in the Paddock hits a high note in 2009 | Local residents of Inverell will be able to hear Australia's finest opera singers when they perform in a paddock in the middle of the NSW farming community. | 20kb |
| 11/03/09 | Local Government Vital to Tourism Growth | Minister for Tourism Jodi McKay will be in Kiama today to highlight the vital role local councils play in helping their communities reap the benefits of the NSW Government’s new Tourism Strategy. | 22kb |
| 11/03/09 | International travellers put holidays on hold but NSW remains Australia’s number one destination | International visitors cut back on travel to Australia last year but NSW maintained the lion’s share of total international visits and saw major growth in work and study visits according to the latest International Visitor Survey from Tourism Research Australia. | 23kb |
| 05/03/09 | Discover the wonder of the NSW Outback this autumn | The rugged appeal of New South Wales’ Outback region will feature in a new campaign to boost tourism in the area this autumn and winter. | 113kb |
| 03/03/09 | Edinburgh Military Tattoo returns for Sydney exclusive | Premier Nathan Rees today announced a major win for Sydney and New South Wales with the internationally acclaimed Edinburgh Military Tattoo to perform exclusively in Sydney in February 2010. | 47kb |
| 01/03/09 | Kiwi cousins to see our sights over their corn flakes | New Zealanders will be reading all about the winter holiday options available in Sydney and New South Wales when they open their newspaper this Sunday. | 21kb |
| February Media Releases | |||
| 27/02/09 | Tourism NSW joins with the Daily Telegraph to promote the South Coast | Jamberoo Action Park and the Illawarra Fly Tree Top Walk are some of the South Coast attractions featured in a free 16-page magazine insert available in the Daily Telegraph tomorrow. | 32kb |
| 27/02/09 | NSW tourism operators set to shine at industry awards night | The best and brightest of the NSW tourism industry will take centre stage at the Qantas Australian Tourism Awards in Melbourne today. | 20kb |
| 24/02/09 | Half Price Tuesday- another reason to spend time in the city | Minister for Tourism Jodi McKay today encouraged Sydney-siders to get a dose of culture by taking up the Australian Museum on its half-price Tuesday deal. | 22kb |
| 20/02/09 | Tourism NSW hits the road | Tourism New South Wales will meet with local councils across the State starting today to discuss plans for building the tourism industry, which generated $8.3 billion for regional NSW last financial year. | 22kb |
| 20/02/09 | NSW a star attraction in the International Year of Astronomy | New South Wales is set to be a star attraction in the 2009 International Year of Astronomy, with a variety of stellar events and activities planned to celebrate the occasion. | 30kb |
| 19/02/09 | The Queens in Sydney for record cruise month | Sydney is gearing up for a hectic cruise schedule with four super liners due to arrive over the next week, culminating in a visit by the biggest of them all, the Queen Mary 2. | 53kb |
| 18/02/09 | Lane Cove eco-park nominated for global award | The Lane Cove River Tourist Park has stepped onto the green global stage as the only Australian finalist in the prestigious World Travel and Tourism Council (WTTC) Tourism Tomorrow Awards. | 27kb |
| 13/02/09 | South Coast gets a promotional push to boost tourism | Summer may be drawing to a close, but there is still plenty to do on the New South Wales South Coast. | 22kb |
| 13/02/09 | International Visitors told to “Turn right for the NSW North Coast” | Visitors to Gold Coast Airport will be encouraged to “turn right for the NSW North Coast” as part of a cheeky new billboard advertising campaign launched today. | 71kb |
| 12/02/09 | Minister heralds Coffs and Mid-North Coast summer tourism success | Minister for Tourism Jodi McKay will arrive in Coffs Harbour today on a visit to one of the most popular holiday areas for international and domestic visitors in regional NSW. | 99kb |
| 11/02/09 | Tourism leaders in Sydney to discuss industry’s future | Leaders from Australia’s State Tourism Organisations (STO) will meet in Sydney tonight to discuss the challenges facing the industry such as the global economic downturn. | 35kb |
| 10/02/09 | ‘Grey Nomads’ no more! – Over 55’s ask more from tourism operators | A new breed of fitter, healthier, more active mature age travellers are set to change the way the NSW tourism industry caters for people over the age of fifty-five. | 22kb |
| 09/02/09 | Snowy’s Summer Success | The Snowy Mountains is proving to be more than just a winter destination with latest records showing a notable increase over the warmer months compared with previous years and more good news predicted. | 23kb |
| 06/02/09 | New Tourism NSW Board members to strengthen ties with the industry | Tourism NSW is set to enjoy a new level of energetic, industry-focussed leadership with the announcement of a revitalised Tourism NSW Board this week. | 34kb |
| 02/02/09 | Emirates’ A380 helps Sydney’s international tourist market take off | Sydney Airport today welcomed the inaugural Australian flight of Emirates Airlines’ new Airbus A380. Minister for Tourism Jodi McKay was on hand to welcome the first flight... | 22kb |
| January Media Releases | |||
| 30/01/09 | US visitors to enjoy Sydney’s sights for just $999 | Tourism NSW is partnering with Qantas Airlines in a major new campaign to encourage more US travellers to spend their holidays in Sydney. | 23kb |
| 24/01/09 | New feature for New England-North West tourism | The first feature of a strengthened partnership between the New England-North West Regional Tourism Organisation (NENW RTO) and Tourism NSW was announced today. | 22kb |
| 22/01/09 | Sydney the place to be this long weekend | NSW residents are being encouraged to stay close to home this Australia Day long weekend for a double dip of special events. | 33kb |
| 20/01/09 | Narrabri hosts meeting to discuss new tourist signs | Tourism NSW Executive Director and General Manager Lyndel Gray has announced a meeting at Narrabri this week to discuss the potential development of tourist signs for attractions in the area and other regions. | 18kb |
| 15/01/09 | New Qantas A380 flight says ‘G’Day’ to San Francisco | The first ever Qantas A380 flight from Sydney to San Francisco has touched down in San Francisco this morning. The special flight kicked off ‘G’Day USA’ celebrations, with San Francisco being included in the program for the first time. | 23kb |
| 15/01/09 | Tourism NSW targets kids in America | Tourism NSW is promoting opportunities to work, study and holiday in Sydney and NSW direct to thousands of young Americans this week, building on the success of its recent MySpace/My Sydney campaign. | 23kb |
| 15/01/09 | Illawarra Folk Festival celebrates regional diversity | Around 2,700 visitors are expected to descend on Bulli on the NSW east coast this weekend for the 24th annual Illawarra Folk Festival. | 21kb |
| 14/01/09 | AOT Group aquires NSW Holidays | Executive Director and General Manager of Tourism NSW Lyndel Gray today announced the sale of “New South Wales Holidays” to The AOT Group Pty Ltd (AOT). | 17kb |
| 09/01/09 | All aboard the CountryLink Elvis Express | Central Station is set to be inundated by a host of Elvis look-a-likes as fans make their way to the annual CountryLink Parkes Elvis Festival aboard CountryLink’s Elvis Express. | 23kb |
In order to download the media releases you need Adobe Acrobat Reader