
Tourism NSW and CountryLink are running a $450,000 campaign to promote special rail fares to NSW destinations for kids and pensioners.
CountryLink’s $1 kid’s fare is now being offered all year round. Up to four children from the same family can travel for $1 each when accompanied by a full fare paying adult. CountryLink has removed the booking fee for economy class travel for holders of Pensioner Travel Vouchers and pensioners will receive free economy class travel for up to four single or two return trips every year under the new fare structure.
The fares are available to more than 360 destinations throughout NSW.
The joint campaign commenced on 28 June and includes television and radio advertising in Sydney and regional NSW. This will be supported by additional print, radio and promotional activities planned by CountryLink.